Enshittification is not an accident.
It’s a strategy.
A business model.
First, they’re good to users.
Then they fuck the creators.
Then they fuck the advertisers.
Then they bleed everyone dry for their shareholders.
Google did it.
Facebook did it.
Amazon did it.
Spotify does it every day.
This isn't a just a theory.
Google admitted it in court.
They made their search worse.
On purpose.
To make more money.
This is the pattern.
This is the rot.
This is the game.
And we refuse to play it.